Sponsorship of Afternoons on Sky Sports News

Provided by Sky Media
Sponsor the afternoon on Sky Sports News from 2pm - 5pm across the week and reach 7.3m individuals across 12 months.

Tell us about the Opportunity / What is it?

As well as breaking the biggest stories from the world of sport, the 3-hour slot is perfectly placed for in-depth looks back and previews for the most talked about sporting events. Whether its analysing a big night of Champions League Football or looking ahead to a huge Heavyweight Fight on the weekend, Sky Sports News Today is where passionate sports fans will find the stories.

What is the Marketing Objective?

Sky Media is delighted to present the opportunity to sponsor Sky Sports News Today. This exclusive offer enables your brand to align with the countries most loved sports news channel with a 3-hour afternoon daypart that runs from Monday to Friday across the course of the year. The 2-5pm slot can also put your brand right at the heart of coverage of live sports. On Friday's the 2-5pm slot can often overlap with the first round of F1 Practices, whilst in the summer updates from England's home cricket matches & updates from Wimbledon are all taking place in the 3-hour daypart.

How does it work?

Scheduling: 14:00 - 16:59 Monday to Friday. Accreditation: The sponsor will receive 1 x 15 second opening credit, 1 x 15 second closing credit and 6 x 5 second centre break credits per hour. Sky Sports News content is simulcast across Sky Go and the platform will carry all sponsorship accreditation as per the linear broadcast. For additional investment a brand can amplify the campaign further and extend their sponsorship to the ROI feed.

Who's used it in the past?

Please contact Sky Media for details of previous sponsors.

Features / Benefits

OTS: Throughout the year, a brand will receive a continuous presence, with the average ABC1 Man seeing the sponsored report 44 times or more. Frequency: A brand would receive an estimated 6,264 sponsorship credits, (equating to 46,980 seconds or over 13 hours of sponsorship branding in 12 months). Reach: This report and associated sponsorship branding is estimated to reach 7.3m individuals across 12 months in the UK.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details7.3m individuals across 12 months in the UK
25 - 34
35 - 44
45 - 54
LocationTimingsMarketing ObjectiveOpportunity Type
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