CASE STUDY: Camp Copella Brand Experience

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An immersive & shareable experience where influencers were able to experience the wonders of nature first hand at Boxford Farm

What was the Challenge / Background of the Campaign?

In a world where provenance and authenticity are becoming increasingly important how do you demonstrate to juice drinkers that Copella provides the genuine taste of nature through apple varieties and seasons, expertly blended at Boxford Farm in the UK? And along the way, remind people of the simple pleasures in life by using the brands "Partnering with Nature" story and new packaging. Find out more...

What was the Campaign Objective?

To connect influencer with the Copella brand story, and set the stage for them to generate engaging content, supporting the launch of Copella's new packaging.

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BudgetReach & FrequencyTarget AudienceMedia Used
Contact for details
All adultsBoth
Campaign LocationCampaign DurationMarketing ObjectiveCampaign Type
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