Hallam FM is the number one commercial station for the people of Sheffield, Rotherham, Doncaster, Barnsley and Chesterfield - making Hallam FM the most listened to radio station in South Yorkshire. Hallam FM is a locally orientated music station playing adult contemporary music. The station believes it's number one because it listens to what its listeners want. results from weekly listener surveys determine the music played by the station. Hallam FM entertains and informs listeners in a way that no others can. Advertising and sponsorship opportunities are available.

Hallam FM reaches a broad all adults audience with a core of 25-44 olds. On arriving in the region it's difficult not to encounter Hallam FM within 5 minutes. The station is very much integrated into the city with some of the cities iconic buildings. Hallam FM has won many awards including the Arqiva Station Of The Year in 2014, a Gold Award for Best Personality at the New York Awards, won by Big John which has more listeners than any other station at breakfast in the area. This is an ideal opportunity to reach a local community via a brand with massive heritage.