We all know Christmas is a key shopping period and a great opportunity for brands to talk to their customers, reaching them at specific times, locations and with relevant promotions. With this in mind we created 6 Days of Weve's Christmas - mobile messaging campaigns driven by intelligent data and precise targeting.
The immediate and disruptive nature of mobile messaging enables you to cut through the Christmas advertising clutter. 94% of text messages are read within first 5 minutes, meaning you are always delivering timely and relevant promotions. We have identified 6 key shopping days: Cyber Monday (2nd Dec), Manic High Street (21st Dec), Christmas Eve, Boxing Day, New Year's Eve and New Year's Day.
Jaguar, Ford, Tesco, Kleenex, Post Office and others.
Combined with our data on shoppers' behaviour, we can also target your ideal customer just when they are about to hit the shops. Here are just a few examples: Family Purse Strings- Christmas shopping starts early and many of them buy on credit card. Female Main Shoppers- don't trust their partner to shop for Christmas. They shop on Saturdays and late night Thursdays. Last Minute Shoppers- mostly males, and twice as likely to leave their Christmas shopping until the last minute.