Advertising Opportunities at Construction & Infrastructure Sites

Provided by Bon Appetit
Advertise at the UK's largest infrastructure projects to reach mass workforce tradespeople, construction, blue & white collar.

Tell us about the Opportunity / What is it?

Bon Appetit is the UK's leading workforce feeding & breakout facilities management provider, at some of the UK's largest infrastructure & construction projects such as HS2 & Crossrail. Sites & breakout areas have an extended dwell time & an audience of many thousands throughout the day.

What is the Marketing Objective?

BA are offering brands the opportunity to advertise to a broad range of workforce including construction workers & white collar workers in the break out areas at large scale projects across the UK. Brands can choose from a range of digital media, ambient media, digital screens & product partnerships & promotion. These can be selected individually or bought as an area takeover package. Partnering with Bon Appetit provides brands the opportunity to increase brand awareness & engagement with tradespeople & construction workers in the C1, C2 & DE demographic categories.

How does it work?

Choose to advertise at one or multiple of our sites and choose which media you want to use. Media Available: • Digital screens. • Coffee cup and food packaging advertising. • Experiential/sampling campaigns. • App banner advertising and push notifications. • Solus emails. • Wi-Fi sponsorship.

Who's used it in the past?

Rockstar, Pepperami, Starbucks, Nature Valley, Britvic, Robinsons, Pepsico, Doritos, Walkers, Grenade, Coca Cola, Carabao.

Features / Benefits

• Bon Appetit welcome over half a million visitors a month to its on-site restaurants. Our in-restaurant advertising options offer high dwell times with our customers spending up to 7 hours per week in our restaurants. • Our range of media provides a great opportunity for brands to increase brand awareness and send targeted messages and promotions to a typically hard to reach audience. • Bon Appetit has access to the data of thousands from a unique & targeted audience.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsPredominately C1, C2 & DE with a majority male skew
16 - 24
25 - 34
35 - 44
45 - 54
LocationTimingsMarketing ObjectiveOpportunity Type
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