Sponsorship Opportunity - Drama on Channel 5

Provided by Sky Media
From psychological thrillers to period dramas, discover Original Dramas on Award Winning Channel 5.

Tell us about the Opportunity / What is it?

From psychological thrillers to period dramas, discover Original Dramas on Award Winning Channel 5. With the channel investing heavily in original dramas, C5's premium content is paying off, attracting millions each series. This package is brimming with 'glued to your seat' scripts. Available on Linear & VoD, the titles are a perfect opportunity for brands looking to build awareness on scale, a long lasting connection with an estimated +18.1m adults.

What is the Marketing Objective?

Link your brand to an award winning channel and content. Quality drama offers gripping viewing that attracts a powerful and loyal audience.

How does it work?

Scheduling and Accreditation Approx. 25 episodes across August to December during peak hours Approx. 1 x 15" opener, 6 x 5", 1 x 10" closer per episode.

Who's used it in the past?

Numerous brands have successfully sponsored Channel 5 content in the past. Please get in touch with Sky Media for details of case studies or visit https://www.skymedia.co.uk/case-studies/

Features / Benefits

Linear: Brand new to C5 in 2021 is a four part-drama psychological thriller, The Teacher, starring BAFTA winner Sheridan Smith. Smith will play a schoolteacher whose life spiral out of control when accused of a drunken sexual encounter with a pupil. September we see the return of Channel 5's highest ever rated original drama. All Creatures Great & Small. This package also includes My5 Exclusives, drama content that is available exclusively via My5. Scripted dramas on My5 have contributed to a +63% uplift in viewing YOY.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£501k ++18.1m adults. 68% Average ABC1 Ad Monthly reach
All adultsFemale
Both
All
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL01 Aug 21 - 31 Dec 21BUILD AWARENESSSPONSORSHIP / MEDIA
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