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Sponsor the Pollen Reports on Sky News HD

Provided by Sky Media
Sky Media is offering a brand the exclusive opportunity to sponsor the Pollen Reports on Sky News and Sky News HD.

Tell us about the Opportunity / What is it?

Sky Media is offering the exclusive opportunity to sponsor the Pollen Reports on Sky News and Sky News HD. This opportunity not only enables a brand to build an association with our award-winning breaking news channel, but can also extend the sponsorship further to skynews.com and our Sky's i-text service. Running straight after our weather update, the reports are scheduled four-times across the day. There is also the opportunity to extend to Sky News in the Republic of Ireland and International territories, spanning 40 countries from Germany to South Africa.

What is the Marketing Objective?

Every year, Hay fever brings misery to an estimated 13 million sufferers across Britain alone. Whilst there is no known cure, our up-to-the-minute Pollen Reports provide Sky News viewers with essential information on the affected areas around the UK by severity level. Running straight after our weather update, the reports are scheduled four-times across the day making it easier than ever to find the latest pollen updates.

How does it work?

Scheduling will take place between the 1st of May and the 31st of July 2014. Each report will be up to to 1 minute in duration, running daily at 06:45, 07:45, 08:45 & 18:45. Sponsor Credits include Opening and Closing Credits of 1 x 10 second audio/visuals.

Who's used it in the past?

Please contact for further details.

Features / Benefits

Available across Sky and Freeview platforms; Highly desirable and up-market, mature audience that can be extended to Ireland and International territories. The Pollen report is up-to-the-minute and easier than ever to find as it proceeds the weather Sky News simulcasts in stunning high definition. The sponsor of The Pollen Reports on Sky News will receive : 1.5 million multi format leaderboard and MPU's to run across Sky News, evenly distributed across the sponsorship period. Option to run one advertorials/competitions across the sponsorship period.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsEstimated to reach 2.3million ABC1 Adults
All adultsMale
Both
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALUntil 31 Jul 14BUILD AWARENESSSPONSORSHIP / MEDIA
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