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Christmas Presents For Men on Discovery

Provided by Sky Media
Discovery Brand Solutions and Sky Media is pleased to present an exciting pre-Christmas sponsorship opportunity targeting men.

Tell us about the Opportunity / What is it?

Christmas Presents for Men is a sponsorship partnership which would take the form of on air message association around some of Discovery Network's most popular programming, plus great new shows on recently launched entertainment channel, Quest. Out of an audience of Men, clearly not every man will be into the same things. That's why we've packaged up this fantastic content into four Christmas present groups: For the Man who likes to get his hands dirty, For the Man who wants to know more about the world, For the man who likes a bit of action, For the man who loves gadgets.

What is the Marketing Objective?

Build brand awareness and excitment with a male audience during the festive season.

How does it work?

The opportunity exists for a brand to become the two months' sponsor of Christmas Presents for Men from November to December 2009 across Discovery Channel, Discovery Shed, Discovery Science, Discovery Knowledge, Discovery Turbo, DMAX and the new free-to-air entertainment channel, Quest! The sponsor will receive; 15 seconds Opening and Closing credits, 8 idents in 60 minutes, and 80 seconds of accreditation in 60 minutes.

Who's used it in the past?

This is a new opportunity on which you can leave your mark.

Features / Benefits

Christmas Presents for Men showcases some of the best factual and entertainment programming around - an ideal one-stop-shop for a pre-Christmas advertiser targeting a male audience. Programming includes; American Chopper, Out Of Egypt , Jesse James is a Dead Man, How It's Made ...and lots more!

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsTwo months' sponsorship of Christmas Presents for Men
16 - 24
25 - 34
35 - 44
Male
AB
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALUntil 31 Dec 09BUILD AWARENESSSPONSORSHIP / MEDIA
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