Ticketing agent Eventim were looking to replicate key benefits within additional markets - delivering additional value.
Eventim was looking to replicate key benefits within additional markets - delivering additional value for customers and business alike.
The campaign objectives were to increase the value and frequency of customer transactions in both Spain and the UK, monetise confirmation pages and generate additional revenue from referral commission in these markets, and to integrate the solution seamlessly, without resource-heavy management and optimisation.
Eventim's customers were provided with the opportunity to join a market-leading rewards platform in Spain and the UK whereby valuable secondary revenue streams were created from referral commission. The integration was seamless, with reporting and optimisation fully managed by Webloyalty.
Through continued testing and learning, overlay banners were introduced and fully optimised across all devices and markets.
Webloyalty helped Eventim meet their financial goals by stimulating more frequent and valuable customer interactions, making the shopping experience more rewarding for the Eventim and their customers.
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