ITV3 is renowned for its great storytelling and timeless drama collections. It targets the desirable 35+ upmarket audiences with long-standing popular drama titles such as Midsomer Murders, The Good Karma Hospital, Law and Order UK, Lewis and Endeavour. The channel also features family-friendly entertainment with grumpy but lovable medic Doc Martin played by Martin Clunes. Plus, Agatha Christie's much-loved female detective continues her reign as the grande dame of the genre in Marple and Shaun Evans stars in Endeavour, the thrilling prequel to Morse.

Advertising on ITV3 is perfect for increasing brand awareness amongst the desirable 35+ upmarket audience.

ITV3 provides the perfect media platform for reaching the 35+ market. ITV3 offers brands various opportunities to advertise surrounding the ITV3 programming, for example through sponsorship, spot ads, interactive advertising and online.

ITV3 is the number one digital channel across all time and prime time for ABC1 Adults, Housewives and ABC1 Women. ITV3 is the most popular digital channel in terms of Adult impacts. It takes a 6% share of non-terrestrial impacts and a 4% share of all adult impacts. Multiple episodes of Midsomer Murders and Endeavour attracted over 1m viewers.