Advertise on the UK's only classic car weekly!

Provided by Bauer Specialist
Launched in 1990, Classic Car Weekly is a firmly established force in the industry. The UK's only classic weekly magazine.

Tell us about the Opportunity / What is it?

CCW is the publication that people with an enduring passion for classic cars turn to for the first word on what's happening, what's for sale, where the shows are, and what's coming up and selling at the auctions. The audience is hands on and technically minded car enthusiast with good knowledge of the classic car market. They spends considerable amount of time working on their car & actively takes part in the classic car scene. CCW is the written by enthusiasts for enthusiasts, making it an essential read for people who actively take part in the classic car marketplace.

What is the Marketing Objective?

Primarily to build awareness and secondly to recruit new users in order to drive sales. Alternatively to reinforce brand loyalty.

How does it work?

24,468 classic car enthusiasts buy CCW every week*.CCW is an active car buying marketplace - a recent survey revealed that around 40% of advertised cars are sold in the first two weeks. 65% of those who buy CCW read or look through nearly all of the advertisements - our readers are always looking for that next car or product. Research indicates that 52% of our readers are restoring a classic car - they are hands on. 78% of purchasers agreed that CCW is a marketplace for buying and selling classic cars.

Who's used it in the past?

Please get in contact for further details

Features / Benefits

With over 1000 classic vehicles for sale every week CCW is the UK's biggest classic sales marketplace all supported by weekly guides to help readers buy with confidence. It's not just about the cars, we have Autojumble pages that are full of Parts for sale, along with Cars for Breaking, Restoration and Wanted ads. We feed our readers thirst for knowledge with a reviews section looking at the latest products, books, models and videos.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50k24,468 classic car enthusiasts buy CCW every week*
35 - 44
45 - 54
55 - 64
LocationTimingsMarketing ObjectiveOpportunity Type
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