Car is the definitive view of the world of motoring - putting you in the driving seat of the world's best cars with unrivalled access, insight and opinion. Car's leading edge design and breathtaking photography has seen the title bag two major magazine industry design awards. Car continues to extend its global reach and now has 12 international editions, including most recently licensed versions in China and Brazil, with several more expected to follow soon.

The primary marketing objective is to build awareness and the secondary marketing objective is to increase sales.

Various opportunities are available with advertising in CAR magazine. CAR's delivers Display, Semi- Display and Classified advertising opportunities. Display positions available throughout the magazine. Semi Display positions available in the GBU/Aftermarket section. Targeted Classified positions available in the GBU content.

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Why advertise with car? The typical Car reader is up-market and affluent and counts real insight and market intelligence as high priorities. He understands cars not simply as mechanical objects or as a method of transport, but as a part of his life - as a symbol of style and wealth, taste and utility, form and function. To his friends and colleagues the Car user is seen as the absolute authority on cars.