COMMUNICATION IS NOW MORE ESSENTIAL THAN OUR KEYS & WALLET
*30-60s social media video clips of graduates as they cross the stage.
* StageClips are shared in peer networks of grads, their friends & families.
* 279 Universities and HE Colleges in the UK will graduate 380,000 students
* The average clip is viewed 257 times - 98m views
BE THE BRAND TO CONNECT GRADUATES, FAMILIES, AND LOVED ONES!
*Every graduate is their own influencer
*Word of mouth recommendations are the strongest
*The science shows that brands linked to powerful emotional content do best.
BRAND MESSAGING/OFFERS IN VIDEOS, E-COMMUNICATIONS
SURVEY DATA
* University administration portals - branded
*Institution clip websites - branded. Links to offers etc.
* Each video clip can feature - branding, post roll video, watermarks, stings etc.
*Email - Graduates, students and parents are emailed 3-9 times. Open rates are 80%. Links and branding
*Options for survey data to be captured before grads get clips 60%+
CASE STUDY - UNIVERSITY OF MANCHESTER
*11,255 personalized clips
*947,072 views in 149 countries and 2,274 cities,
*52,000 shares.
***CLIENTS, WE WORK WITH INCLUDE:***:
The University of Birmingham * University of Bath * University of Edinburgh * University of Bristol * Leeds Beckett University * St Andrews * Bradford University * Kingston University * Cardiff University *Queen's University Belfast * Ulster University *University of Dundee * Birkbeck * University of Hull, Cranfield * BCU * AND MANY MORE
IMPRESSIVE ROI
* Average engagement for StageClip shares on Instagram is 16% vs 1.6% for paid influencers.
* 48 times cheaper than PPC Facebook video ads
* On-going branding - clips appear in timelines
* ROI better than expensive video production campaigns, paying influencers, media partners, and agencies.
* Survey data - grads complete surveys to get clips. Average completion rate - 60+%
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