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Sponsorship opportunities with Wigan Warriors rugby league club

Provided by The Rugby Football League
Reach a loyal north-west fanbase with superleague club Wigan Warriors, and benefit from their strong links with local community.

Tell us about the Opportunity / What is it?

With one of the biggest fan bases in the country, the magnificent DW Stadium, and backing from some of Europe's most successful businesses, Wigan Warriors are truely a club in the ascendancy. The Warriors also have a ground-breaking community development department which touches the lives of over 100,000 individuals per year through Wigan and the surrounding areas, while the Gameday experience and atmosphere at the fantastic DW Stadium is second-to-none. 2010 will be an exciting year for the Warriors, both on and off the field, so come on board and get ready for blast off!

How does it work?

There are many opportunities marketers can use to engage with rugby league's loyal and passionate fans. This can range from sponsorships of the stadium, team shirts and associate partner deals, to perimeter board and programme advertising or experiential / sampling opportunities. With a variety of marketing options on offer packages can be tailored to suit your objectives and budget. Sponsorship is also ideal for long term associations.

Who's used it in the past?

Current sponsors include meccabingo.com, Worthingtons, The Co-Operative and University of Central Lancashire.

Features / Benefits

As a superleague team, Wigan Warriors has a strong and loyal fanbase with over 14,000 fans attending games in 2009. Sponsorship provides an ideal way for brands to reach this audience, and it is particularly successful at building brand loyalty as your brand becomes a 'partner' of the club. It is also a great way to raise awareness with the local community, as well benefit from national media coverage and interest in the club. Rugby League receives extensive terrestrial and SKY TV coverage for games, as well as national and regional press and magazine coverage.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsRugby Fans. Ave 14,000 attendance per game.
25 - 34
35 - 44
45 - 54
Male
ABC1
C2
DE
LocationTimingsMarketing ObjectiveOpportunity Type
NorthAll YearBUILD AWARENESSCSR/COMMUNITY
EXPERIENTIAL
SPONSORSHIP / SPORT / RUGBY
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