This idea is archived

Sponsorship of the much loved daytime soap, Neighbours on Five

Provided by Five
Excellent opportunity to target young women and housewives through sponsorship of Neighbours on Five and Fiver.

Tell us about the Opportunity / What is it?

The most upmarket soap on terrestrial channels, Neighbours is scheduled at 13.45 and 17.30 on Five, with additional episodes and an omnibus on Fiver. So far the sponsorship bumpers have been seen by 29.7m people, on average 62 times (Feb-Oct). Sponsorship of Neighbours is currently on offer. The sponsor will receive 1 x 15" opening credit, 2 x 5" break bumpers, 1 x 10" closing credit per episode, plus logo accreditation on related on-air promotional trailers, a two-stage bespoke research package and mobile application. Find out more...

What is the Marketing Objective?

To raise awareness of your brand.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£501k +Young women & housewives. Av TVRs, Housewives 4.1
16 - 24
25 - 34
Female
AB
ABC1
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALUntil 01 Mar 10BUILD AWARENESSSPONSORSHIP / MEDIA
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