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Sponsor the biggest shopping weekend of the year this christmas

Provided by Jazz FM
Jazz FM are giving one brand exclusive sponsorship of the biggest shopping weekend of the year.

Tell us about the Opportunity / What is it?

Jazz FM are giving one brand the chance to dominate the affluent, high spending Jazz FM audience on the busiest shopping weekend of the Christmas period. The weekend of the 16-18th December is set to be the most important shopping weekend of Christmas 2011, giving the participating advertiser a disproportionate share of voice over their competitor set.

What is the Marketing Objective?

Brand awareness.

How does it work?

Over the weekend of 16 - 18 December, your brand will receive hourly mentions across the station from midday on Friday to midnight on Sunday, communicate your brand's key messages. This will be supported with heavy online activity including possible competition page, homepage takeovers and weekend sponsorship of the RadioPlayer. All include images, logo and links to your brands website. Jazz FM will also include your campaign in our newsletter.

Who's used it in the past?

Contact Jazz FM.

Features / Benefits

Your brand will be at the forefront of last -minute shoppers minds, as the go - to place to order or purchase gifts this Christmas.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kEstimated reach of 324,000 adults and 220,000 ABC1s.
All adultsBoth
ABC1
RADIO / NATIONAL
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL16 Dec 11 - 18 Dec 11BUILD AWARENESS
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