Reach over 190,000 ABC1 Consumers in Scotland with 'The Courier'

Provided by DC Thomson & Co Ltd
The Courier is the 2nd biggest selling regional paper in the UK & the dominant media brand, in print, online & on social media.

Tell us about the Opportunity / What is it?

Six days a week The Courier serves its communities with international, national and, most importantly, local news, politics, business, sport, farming and features. Alongside the core paper The Courier produces five weekly supplements and two magazines. The title also has regular special-topic magazines such as Business Matters, Health Matter and Beautiful Homes and produces bespoke one-off magazines to celebrate or commemorate events as and when they happen.

What is the Marketing Objective?

The Courier is perfect for building brand awareness; promoting local offers and competitions and delivering localised messaging. Cross-platform campaigns will ensure that your brand maximises its reach and exposure across print, online and mobile. Daily, the newspaper produces three geographical editions: Perth and Perthshire, Fife, Angus and Dundee. Multiple page changes are made each night to reflect the local content and the front and back pages are editionalised each evening.

How does it work?

We have opportunities available across our print titles. Digital Opportunities - Various ad slots appearing alongside trusted news content across our websites will share your messages with the audience most receptive to your brand. Content Marketing - Written by our experienced team of journalists, content marketing looks and feels like the surrounding editorial of the page and is a great way to showcase your expertise or perspective on a complicated subject.

Who's used it in the past?

Brand who have advertised using The Courier include John Clark Motor Group -Bank of Scotland -Overgate Shopping Centre -Stewart Milne Homes -B & Q.

Features / Benefits

The Courier has been serving the people of Tayside and Fife for more than 200 years. The Courier is the second biggest selling regional paper in the UK and in this part of the country it's the dominant media brand, in print, online and on social media. Every month, The Press and Journal reaches 57% of adults across Tayside and Fife, more than any other newspaper.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
£0 to £50kCirculation 28,900, Monthly Print Reach 151,900
55 - 64
LocationTimingsMarketing ObjectiveOpportunity Type
Many more ideas on   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service

Search for Ideas



Media Route

Marketing Route

Full Search Options is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service