Sony MAX created a competition surrounding the Bollywood Weekends Festival inviting viewers and HSBC customer to vote for their
Partnership opportuntiies for brands to sponsor bespoke competitions on Bollywood Weekend's Film Festival on Sony MAX
Sony increased awareness of Confused.com with the loyal audience of Kaun Banega Crorepati (Who want's to be a millionaire)
Sony TV Asia created a unique competition experience for two UK viewers to attend India's Filmfare Awards courtesy of Air India