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EAfamily - Family section in the East Anglian Daily Times

Provided by Archant
EAfamily; an informative and fun section in the East Anglian Daily Times Saturday edition. Online edition also available.

Tell us about the Opportunity / What is it?

EAfamily is a full, fun and informative section printed every week in the East Anglian Daily Times for those with or thinking of starting a family. The section includes What's on section with events, dance,music, cinema, clubs etc. Editorial and features, ask the expert, nutritional advice. Competitions, offers and added value opportunities with data capture. Advertising and sponsorship opportunities are available within the section. ABC J-D '09 30,590.

What is the Marketing Objective?

Provides full, informative and entertaining content to audience. Raise brand profile, engage and interact with readership. Drive traffic to websites. Sampling opportunities. Data collection. Trial products. Increase market share. Joint promotion possibilities.

How does it work?

Printed every Saturday in the weekly bumper edition of the East Anglian Daily Times. Available in print from traditional and non traditional outlets and on-line via e-edition. Promotional support from parent and sister titles and their associated websites. Subscriptions to parent title available in print and on-line.

Who's used it in the past?

Local businesses, play centres, nutritionists, complementary health therapists, children's food and drink producers, schools, dentists, health surgeries, promoters and national clients.

Features / Benefits

This offers a range of coverage from features, advertisements and sponsorships and an opportunity to engage with the audience. Brand awareness opportunities with promotions and competitions with data capture available. Coverage across Suffolk and north Essex with extended reach via e-edition on-line. Additional promotion from parent and sister titles and their associated websites. Benefit from promotional advertising.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details71,402 average daily readership
25 - 34
35 - 44
Both
ABC1
C2
LOCAL MEDIA / REGIONAL
LocationTimingsMarketing ObjectiveOpportunity Type
East All YearBUILD AWARENESSSPONSORSHIP / MEDIA
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