Webloyalty were able to help identify a new strategy for Secret Sales with the development of a secondary revenue stream.
Secret Sales were looking to find a partner that didn't cause attrition to the customer journey.
It was essential for Secret Sales to find a partner that allowed a secondary revenue stream to be generated from the get-go in order to compete successfully in the competitive Retail market.
Webloyalty helped Secret Sales combat media inflation and increased competition in the Retail industry by offering their customers a rewards platform that incentivises consumer spending, and simultaneously develops a healthy revenue stream.
The simple setup of our solution meant we were able to open up a new opportunity for Secret Sales while giving their customers a more rewarding experience. Our rewards platform, Complete Savings, was the perfect solution.
Our revenue enhancement solution can deliver significant revenue for Secret Sales, with projected forecast of £200k inside the first year of implementation.
We are now Secret Sales' leading secondary revenue provider, being 1 of 2 partners. With very simple integration of our tool, we were able to easily contribute the largest amount of secondary revenue.
"The ability to identify a partner as a secondary revenue stream has opened up a completely new strategy for the business allowing us to re-invest funds into marketing at times of media inflation and increased competition. There are a number of businesses out there that find partners that detract from the customer journey and that was extremely important for us ensuring we didn't go down that route. Finding a relationship like this which is additive to our customer experience and not distracting has been critical in our approach."
CEO, Secret Sales