What Customers want from Costa at Christmas.
Develop new range (cup design and flavour) of Christmas drinks and snacks. This was a UK led brief but with European roll out as well.
We started with insight led innovation - working with families and consumers. Delivering opportunity platforms as well as specific guidance on development and
delivery.
A new successful festive range that was based on the current love of traditional
festive cheer and included drinks and snacks where consumers wanted to indulge and feel the winter warmth.
