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Advertising opportunities at Chessington World of Adventures

Provided by Chessington World of Adventures
Advertising & sponsorship opportunities at one of the UK's leading theme parks attracting families with children 0-12 years.

Tell us about the Opportunity / What is it?

Located in Surrey, Chessington World of Adventures are one of the UK's leading theme parks attracting families with children 0-12 years. With a unique blend of a theme park, 9 themed lands with a total of 27 rides and attractions, and a Zoo of over 1,000 animals plus Sea Life centre and our safari themed hotel, there is something for everybody. The park combines education with fun, learning with exploring and lots of variety. There are a variety of sponsorship opportunities and marketing collateral where brands can be featured.

What is the Marketing Objective?

Chessington World of Adventures provides an excellent opportunity to build awareness of your brand with families with young children.

How does it work?

There are a variety of opportunities available to brands. Sponsorship of rides, events, zoo areas, commercial units, toilets/baby changing facilities are available as well as experiential and sampling opportunities. Brands have the opportunity to sponsor Madagascar Live, a brand new stage show, featuring some of the most popular characters from the films and African Adventures which includes jewellery making, mask decorating and musical inspiration. Festive Zoo Days are a festive adventure with our reindeer and a live show which is also available for sponsorship.

Features / Benefits

Chessington World of Adventures offers an extraordinary blend of rides and wildlife in real and mythical worlds. The resort provides advertisers with access to an ABC1 customer profile of young families with children of all ages with a sweet spot of families with children aged 8-12. Attracting visitors from all over the UK, it is a national brand which is located in the South of England. Our yearly marketing plans and collateral that brands can potentially be included on are: TV, radio, online, promotions in-store/on-pack, on park advertising to name a few.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsWe welcomed 1.46 million adventurers in 2011
10 - 15
16 - 24
25 - 34
35 - 44
Both
ABC1
Kids HH
LocationTimingsMarketing ObjectiveOpportunity Type
SouthAll YearBUILD AWARENESSEXPERIENTIAL
SPONSORSHIP / MEDIA
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