This idea is archived

Advertise with Clear Channel's Digital HD Screens in Malls

Provided by Clear Channel
Reach millions of consumers every week in some of the UK's top shopping centres using Clear Channel's Digital HD Screens.

Tell us about the Opportunity / What is it?

Opportunity for brands access to the Clear Channel network of digital advertising in shopping malls. The network allows advertisers to showcase their brand to consumers using the latest technology, and taking consumer targeting to a new level. We offer over 160 screens across top shopping malls, including The Trafford Centre, Manchester; Merry Hill, Dudley; Royal Victoria Place, Tunbridge Wells; The Friary, Guildford; Drake's Circus, Plymouth and Broadmarsh, Nottingham.

What is the Marketing Objective?

Excellent opportunity to drive consideration of your brand with retail shoppers when they are in a purchasing frame of mind.

How does it work?

The 65" HD screens are linked to the Clear Channel proprietary Time-Based Selling System software, which enables the advertiser's copy to be uploaded within 2 hours across the entire network. Availability of full animation or static copy, as well as interactive touch screen opportunities. Content must be emailed to digitalcontent@clearchannel.co.uk no less than two full working days prior to the proposed period.

Who's used it in the past?

Unilever (Sure), Sky, T-Mobile, Sony Ericsson, Disney (Race To Witch Mountain), Davidoff Cool Water and Estee Lauder Sensuous have all advertised on the Clear Channel digital mall network in the past.

Features / Benefits

- The screens will reach millions of consumers every week in the UK's top shopping centres, close to the point of purchase. - The units are positioned at major walkway intersections ensuring maximum exposure close to the point of purchase. - The units will become a central feature for shoppers as they include an interactive store guide and map to help shoppers find their way. - Full-motion animated ads allow your brand message to be conveyed in a creative and imaginative way in order to capture shopper's attention.

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details120 screens across 12 malls reaching millions of consumers.
All adultsFemale
Both
All
Main Shopper
OUTDOOR
RETAIL MEDIA
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, All RegionsAll YearPOS PROXIMITY
Many more ideas on GetMeMedia.com   Click here to register and view them!
Need some fresh ideas?
Try our Briefing Service
      

Search for Ideas

      
            

Age

            
select
            

Gender

            
select
            

Media Route

            
select
            

Marketing Route

            
select
            Full Search Options       
Getmemedia.com is the place for brands and their agencies to find marketing ideas, media insight and sponsorship solutions.

Sign Up

Register now to find out more about Getmemedia.com Agencies Marketers Media/Rights Owners
Need some fresh ideas?
Try our Briefing Service