The opportunity is to sponsor the weather section on page 2 of the Daily Mail from Monday through to Saturday. 5.3 million adults read the newspaper daily and weather is the first key section everyday. This opportunity offers solus advertising on the page and will be the first commercial message in the publication. This is a new opportunity within the Daily Mail and is subject to editorial approval.

This opportunity is ideal for advertisers wanting to create an impact at the beginning of the newspaper and is a great way of associating your brand and your brand attributes with the daily weather.

Your brand logo will feature alongside the Weather headline box, just above the report, giving it maximum exposure and impact. The weather report is the first section on the top left hand corner on page 2 - a prime position to get seen.

You will be the first advertiser to take advantage of this great opportunity. Be the first to associate your brand with this valuable section.

This opportunity offers solus advertising on page 2 of the Daily Mail, Monday through to Saturday and will be the first commercial message in every edition. A first from the Daily Mail. The Daily Mail also has a Monday to Saturday readership of 5.3m adults and reaches more ABC1 readers than any other national newspaper. This is an excellent opportunity to target the MidBritain audience.