Sky Cinema Premiere offers the definitive at home cinema experience with biggest and best premieres from the likes of Universal, Sony, Paramount, and Warner Bros, plus unmissable Sky Cinema originals!
Channel Touchpoints
Your 30” ident will play just before the film on linear and on demand (12.4m inds/ 6.4m ABC1 reach), thereby capturing the audience when they are most engaged, positioning your brand closer to Sky’s latest cinematic releases than any other advertiser. We will further extend your reach with cinema-focussed short-form VOD (2.3m reach). In addition with extra investment, there is scope for impactful social branded content ideas to be added to the package.
The Audience
Sky Cinema Premiere attracts an affluent audience, 60% are ABC1 (vs a commercial avg of 44%), and 40% more likely to consider themselves as having expensive taste
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