Sky Arts is the only TV channel in the UK dedicated to Arts & Culture
This ground-breaking channel continues to push boundaries creating innovative programming and making the arts accessible to all. Sky Arts offers brands the opportunity to align with this unique award-winning channel, across a range of content, which speaks to its audiences’ broad passions.
A sponsor can reach a large engaged, affluent audience through the sponsorship extending their reach and amplifying their message across a number of touch points.
Scheduling
Insightful Sky Originals, electrifying music festivals, exclusive theatrical screenings, captivating competitions and treasure trove of library content. Sky Arts has the content and sparkling talent to ignite every passion point.
Audience Insight
Financially Comfortable: Sky Arts viewers are high capita individuals (i224) and are 49% more likely to have £50k+ in savings.
Sky Arts viewers are culturally engaged: viewers are 107% more likely to have attended an arts, culture or music event in the last month.
Sponsorship Inventory
Delivery is always on presence across multiple platforms including Linear, TV VOD, Sky Go, Now, Social and Sky AdVance. This campaign positions the sponsor closer to arts on Sky than any other advertiser.
Big Screen Premium Proposition
