This idea is archived

Dominant Brand Presence: 80m Roadside billboard - Connaught Brdg

Provided by London City Airport
Illuminated dominant roadside wrap at eye level overlooking one of the main roads into Canary Wharf and London.

Tell us about the Opportunity / What is it?

Dominant Roadside opportunity at London City Airport. Opportunity to wrap a 100 metre Jet Blast screen which overlooks the main link road travelling from the east into Canary Wharf and London. The site is extremely dominant and the advertiser cannot be missed day or night as it is illuminated and at eye level. Perfect for branding and targeting 'ALL' types of road users day and night.

What is the Marketing Objective?

Brand Awareness.

How does it work?

It's new and its big, however all the advertiser will need to do is provide the creative and we will do the rest.....production, installation, cleaning and removal is all included in the media rate.

Who's used it in the past?

Brand new opportunity - be the first!!

Features / Benefits

London City Airport offers a unique opportunity for brands to engage with some of the world's highest earners and most powerful decision makers. These decision makers are notoriously hard to reach and we have them as a captive audience for an average of 60 mins. Not only is London City Airport London's only airport, it also has an enviable location within easy reach of Canary Wharf and the Square Mile. London City Airport media is owned and controlled in-house, we take pride in giving an honest, personal, efficient and responsive service.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250kRoadside commuters into Canary Wharf and London
25 - 34
35 - 44
45 - 54
Both
AB
ABC1
OUTDOOR
LocationTimingsMarketing ObjectiveOpportunity Type
LondonAll YearBUILD AWARENESS
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