Discovery's popular science programming is constantly searching for the answers to the big questions; about life, the universe and, well, everything. We champion the science which sparks conversations and makes people think differently. The content and channels are full of energy and present the science behind everyday events in an imaginative, fun and entertaining way. Sponsorship of Pop Science programming from Discovery is the perfect pre-Christmas opportunity to engage with 3.1M ABC1 adults who regularly spend their time and money on the latest gadgets.

An excellent opportunity for a sponsor to build awareness and brand recall

Sponsors have the opportunity to sponsor the strand across Discovery Channel, Quest and Discovery Science channels for 1, 3, 6 and 12 months . Programming includes: Mythbusters, How Stuff's Made, How Machine's Work, How It's Made and more. This equates to 300 hours programming per month, and sponsor's branding will appear on all promotional material. Sponsors will receive accrediation on opening & closing credits plus break bumpers and 8 idents (80 seconds) per commercial hour.

This is a brand new opportunity, however would benefit all brands.

- Create an association with some of the nations favourite past times. - Documentaries on Discover offer highly respected, intelligent, innovative, branding strategies to satisfy your brands and consumers needs. - Build brand awareness with an interested, niche "choose to watch" audience.