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Sponsorship of Drive on Bauer Place Portfolio

Provided by Bauer Media
Drive sponsorship opportunity to achieve engagement and seamless integration across the entire Bauer Place Portfolio.

Tell us about the Opportunity / What is it?

Bauer Media is pleased to offer the opportunity to sponsor the Drive. With 3.6M personal conversations in Drive every week, your brand has the opportunity to become part of the Daily Breakfast Routine with Bauer's place portfolio stations.

What is the Marketing Objective?

A Bauer Place Drive partnership will deliver on key client campaign objectives such as: awareness, brand consideration, advocacy, ROI and efficient targeting. The combined strength of the Total Place Portfolio of stations will guarantee cut through and engagement with your target audience.

How does it work?

Sponsor the Drive, packed full of opinions, gossip, trends, news, interviews, music, features and listener interactions. Digital opportunities include Drive + Home page presence and integration including bespoke advertorial pages, the Place Portfolio stations homepages receive over 877,400 impressions per month, access to monthly newsletter coverage to 934,000 people, opportunities to interact with 606,000 Facebook fans and 182,000 Twitter followers. Integrate your brand beyond Drive through editorial content, off-air initiatives, and online platforms.

Who's used it in the past?

Please contact us for details.

Features / Benefits

Brand alignment with the Drive show brand values like frequent interaction, sophistication, more music policy. Raise positive brand awareness during a show that is personal, fun, relevant and carefully crafted to connect the best local content with local listeners.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details
25 - 34
35 - 44
Female
Male
ABC1
RADIO / NATIONAL
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearBUILD AWARENESSBRANDED CONTENT / RADIO
SPONSORSHIP / MEDIA
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