This idea is archived

Reach Main Shoppers aged 25-44 in the North East with Real Radio

Provided by Real and Smooth Ltd
Various advertising and sponsorship opportunities are available throughout the year on Real Radio North East.

Tell us about the Opportunity / What is it?

The Real Radio Network is one of the biggest success stories in UK commercial radio. Playing a feelgood mix of the best music from the last three decades and today, Real Radio delivers entertainment, community and family values with enthusiasm and fun. The network broadcasts to 2.4 million adults a week across Central Scotland, Wales, Yorkshire, the North East and the North West. Real Radio North East broadcasts to 265,000 Adult 15+ listeners every week across the North East, including the major conurbations of Newcastle, Sunderland and Teesside (Rajar Q212).

What is the Marketing Objective?

Build brand awareness amongst adults aged 25-44 in the North East region.

How does it work?

There are various opportunities for brands to advertise with Real Radio North East, including spot-ads, sponsorship of various shows / times throughout the day such as the breakfast show or drive time plus online advertising opportunities on www.realradio.co.uk.

Who's used it in the past?

Sure, Walkers, Nissan, Cineworld, Sky, Churchill, Change 4 Life and Specsavers are just a few brands who have advertised with Real Radio North East in the past.

Features / Benefits

Advertisers will benefit from Real Radio North East's reach of 265,000 adults a week, and with 2 million* adult listening hours every week, Real Radio North East provides an excellent opportunity to target 25-44 year olds across North East England. The online element also offers advertisers the opportunity to to engage Real Radio listeners on another platform. realradio.co.uk is a cost effective way of creating unique brand interaction with a very loyal audience. It can help build awareness, provide detailed information and build a customer base. *Rajar Q212

printer friendly version
Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details265,000 adults a week aged 15+
25 - 34
35 - 44
45 - 54
Both
ABC1
C2
Main Shopper
RADIO
LocationTimingsMarketing ObjectiveOpportunity Type
NorthAll YearBUILD AWARENESSSPONSORSHIP / MEDIA
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