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Broadcast sponsorship of 'Criminal Minds' on Virgin 1

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Align your brand with this new American crime series, airing to a 16-34 audience on Virgin 1 this winter.
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Tell us about the Opportunity / What is it?

In this crime series, a crack team of FBI profilers flies from Quantico to the focal point of the criminal activity of various serial killers, to investigate the evidence on the crime scenes, compose a profile and try to prevent the next fatal strike. Broadcast sponsorship is offered for programming airing on Virgin1 (Wednesdays 2100-2200 Mondays 2200-2300) and LIVING (Fridays 2100-2200 Sundays 2100-2200). Find out more...

What is the Marketing Objective?

Build brand awareness amongst a 16-34 audience.
Reference: 5002 // Posted: 31.07.09

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Guide PriceReach & FrequencyTarget AudienceMedia Types
£101k to £250k1634 Adults 1+ 14% 1,852,000 | 4+ 8% 1,062,000
16 - 24
25 - 34		Female
Male
AB
TV
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALUntil 28 Feb 10BUILD AWARENESSSPONSORSHIP / MEDIA
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